New website launched: WorldArchery.org

21 July 2015
Lausanne (SUI)
Driven by engaging content and fan-orientated information, World Archery’s new website pushes athletes and events into focus.

A brand-new World Archery website, restructured to be more user-friendly and content driven and providing access to the very latest news, statistics and information about the global sport.

Many features of the previous website have been refined while new search engines have been introduced, allowing users to quickly and effectively access information about the stars of the sport, upcoming events, records and rankings.

Visit the new WorldArchery.org

Some of the more constitutional and informational sections of the old website have moved to an extranet, making it easier for member associations to access this data – while removing confusing navigations.

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The update is part of a shift towards effective targeting and producing an immersive, cross-platform content experience.

But that experience will only be as good as the information that’s provided within – and that’s why World Archery is asking its athletes and member associations to check and update the information provided in their athlete biographies and event records.

As more and more information is provided about elite athletes, the structure of the sport and how to get involved, the new World Archery website will make it easier for everyone to participate in archery – as an athlete or a fan!

“Archery is one of the world’s most ancient sports but it is also a sport that is constantly evolving and embracing the very latest technology,” said World Archery President Prof Dr Ugur Erdener. “It is important that our website reflects this.”

“For our athletes, fans, sponsors and the international media, our website is a vital resource, complementing the extensive and growing television coverage archery receives worldwide.”

“This new website will ensure that the information they need is at their fingertips and I am sure that, along with our social media platforms, it will improve the way we communicate with all of our key stakeholders.”