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7 February 2006 - TURKISH AIRLINES joins FITA as Official Partner

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TURKISH AIRLINES joins FITA as Official Partner

Lausanne - 7 February 2006

 

This new partnership with Turkish Airlines confirms that Archery fosters an image of speed, precision and high quality brand. 

 

Turkish Airlines becomes the Official Airline of FITA and will play an important role for travels related to the new Archery World Cup. A sponsor for many years at a national level, this deal marks the entrance of Turkish Airline in global sponsorship.

 

Moreover, this partnership displays a strong fit between Turkish Airlines and Archery: both are dynamically expanding and creating a link between different cultures in the world. Archery has some of its stronger nations in China, Korea or India but also among Europe and the USA. With its presence in Istanbul and its growing flight network, Turkish Airlines offers a perfect choice for traveling East or West.

 

FITA President Dr. Erdener is delighted that an additional partner is joining the efforts of the federation: “With its dynamic structure and youthful fleet, Turkish Airlines has created important synergy in the sector and become a world airline. This partnership shows that global commercial companies believe in the new sponsoring platform we are creating with the Archery World Cup. We are currently working hard to maximize the exposure of this World Cup and ensure a long term success for our sponsors”.

 

FITA warmly welcomes Turkish Airlines and is currently negotiating with more companies to complete the sponsoring pool for the years to come.

 

Tom Dielen

FITA General Secretary

 

For more information on Turkish Airlines:

Turkish Airlines Advertising Department

Ms. Cigdem KIRAC

Tel: +90 212 463 6363 / Ext. 1146

Email: ckirac@thy.com

Website: www.turkishairlines.com

 

For more information on FITA:

FITA Marketing and Communication Director

Didier Miéville

Tel: +41 21 614 3050

Email: dmieville@archery.org

Website: www.archery.org